Dee Roberts Insurance Services 1

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Dee Roberts Insurance Services
.Dee's Web Ste Activity

06/19/2002 00:00:00 - 07/18/2002 23:59:59

Friday July 19, 2002 - 10:09:15

General Statistics

Help Card

The Visits graph displays the overall number of visits to your Web site. The General Statistics table provides an overview of the activity for your Web site during the specified time frame.

General Statistics

Hits Entire Site (Successful) 2,974

Average per Day 99

Home Page 187

Page Views Page Views 1,010

Average per Day 33

Average per Unique Visitor 5

Document Views 965

Visits Visits 379

Average per Day 12

Average Visit Length 00:12:41

Median Visit Length 00:00:41

International Visits 2.37%

Visits of Unknown Origin 27.70%

Visits from United States 69.92%

Visits Referred by Search Engines 29

Visits from Spiders 193

Visitors Unique Visitors 187

Visitors Who Visited Once 138

Visitors Who Visited More Than Once 49

General Statistics - Help Card

Average Hits per Day - Number of successful hits divided by the total number of days in the log.

Average Page Views per Day - Number of page views divided by the total number of days in the log.

Average Page Views per Unique Visitor - Number of page views divided by the total number of unique visitors.

Average Visits per Day - Number of visits divided by the total number of days in the log.

Average Visit Length - Average of non-zero length visits in the log.

Document Views - Number of hits to pages that are considered documents--not dynamic pages or forms--as defined by the system administrator.

Hit - A single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Hits: Entire Site (Successful) - Number of hits that had a "success" status code.

Hits: Home Page - Number of times the home page (as defined in the profile) was viewed.

International Visits - Percentage of visitors defined as "international" in Domain Options.

Home Page Hits - Number of times your home page was visited.

Median Visit Length - Median of non-zero length visits in the log. Half the visit lengths are longer than the median, and half are shorter. This number is often closer to the "typical" visit length than the average visit length. Numbers that are wildly atypical can skew the average, but will not skew the median so much.

Page - Any document, dynamic page, or form. Documents are user-defined in Options, but typically include all static content, such as complete html pages. Dynamic pages are created with variables and do not exist anywhere in a static form. Forms are scripted pages which get information from a visitor and pass it back to the server.

Page Views - Hits to files designated as pages. Supporting graphics and other non-page files are not counted.

Page Views: Document Views - Hits to pages that are defined as documents. This entry excludes hits to dynamic pages and forms.

Unique Visitors- Individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit.

Visits - Number of times a visitor came to your site. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

Visits from Spiders - Number of visits from any site classified as a spider.

Visits from Your Country - Percentage of visits from your country. The name of your country and the country code are shown. Your system administrator configures the selection for your country.

Visits of Unknown Origin - Percentage of visitors from an origin that could not be determined.

Visits Referred by Search Engines - Number of visits that began with a referral from any site classified as a search engine.

Visitors Who Visited More Than Once - Number of individual visitors who appear more than once in the log file. Individuals can be tracked by IP addresses, domain names, and cookies. Cookies provide the most accurate count.

Visitors Who Visited Once - Number of individual visitors who appear only once in the log file. Individuals can be tracked by IP addresses, domain names, and cookies. Cookies provide the most accurate count.

The General Statistics page provides an overview of your Web site's performance and visitor behavior and can help you determine which chapters will be most valuable to you.

Log records for the last second in the log file are not included in this analysis. There is no way to tell if information for that second is complete until the log records following it become available. The data for the last second will be included when the next analysis is run and additional data is available.

Top Documents Help

This page identifies the most popular documents on your site, shows you how often they were viewed, and displays the average length of time the page was viewed.

Top Documents

Documents Views % of Total Views Visits Avg. Time Viewed

1 Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/ 187 19.37% 153 00:00:09

2 http://www.deeroberts.com/ robots.txt 97 10.05% 92 00:00:05

3 http://www.deeroberts.com/ Contact_Dee/contact_dee.html 47 4.87% 36 00:03:00

4 http://www.deeroberts.com/ Helpful_Links/helpful_links.html 47 4.87% 35 00:01:30

5 http://www.deeroberts.com/ Health/health.html 44 4.55% 34 00:02:09

6 http://www.deeroberts.com/ Senior/senior.html 40 4.14% 32 00:04:24

7 http://www.deeroberts.com/ disability/disability.html 39 4.04% 31 00:02:05

8 http://www.deeroberts.com/ Life/life.html 40 4.14% 31 00:02:29

9 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html 21 2.17% 18 00:06:12

10 Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html 15 1.55% 13 00:00:49

11 http://www.deeroberts.com/ Senior/senior.htm 14 1.45% 13 00:05:00

12 Dee Roberts Insurance Services
http://www.deeroberts.com/ webtrends/report.html 15 1.55% 11 00:01:06

13 Dee Roberts Insurance Services Table of Contents
http://www.deeroberts.com/ webtrends/report_t.html 13 1.34% 11 00:01:26

14 http://www.deeroberts.com/ Helpful_Links/helpful_links.htm 10 1.03% 10 00:03:20

15 http://www.deeroberts.com/ disability/disability/disability/ disability/disability/ disability/disability/disability/ health/health.html 11 1.13% 10 00:04:22

16 http://www.deeroberts.com/ disability/disability/disability/ disability/disability/ disability/disability/disability/ helpful_links/helpful_links.html 11 1.13% 9 00:03:47

17 http://www.deeroberts.com/ Health/health.htm 10 1.03% 9 00:04:54

18 http://www.deeroberts.com/ Disability/disability.htm 11 1.13% 9 00:03:37

19 http://www.deeroberts.com/ disability/disability/disability/ disability/disability/ disability/disability/disability/ senior/senior.html 11 1.13% 9 00:03:08

20 Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm 8 0.82% 8 00:00:05

21 http://www.deeroberts.com/ Life/life.htm 9 0.93% 8 00:04:39

22 http://www.deeroberts.com/ disability/disability/disability/ disability/disability/ disability/disability/disability/life/ life.html 10 1.03% 8 00:01:59

23 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.htm 7 0.72% 7 < 1 sec.

24 http://www.deeroberts.com/ Contact_Dee/.Helpful_Links/ helpful_links.html 7 0.72% 7 00:00:16

25 http://www.deeroberts.com/ disability/disability/disability/ disability/disability/ disability/disability/disability/ 10 1.03% 7 00:03:57

26 http://www.deeroberts.com/ Health/Blue_Shield/ 6 0.62% 6 00:00:01

27 http://www.deeroberts.com/ Contact_Dee/contact_dee.htm 7 0.72% 6 00:00:04

28 Index of /Health
http://www.deeroberts.com/ Health/ 5 0.51% 5 00:00:04

29 http://www.deeroberts.com/ Senior/ 5 0.51% 5 00:00:03

30 http://www.deeroberts.com/ Contact_Dee/ 5 0.51% 5 00:04:12

31 Index of /Helpful_Links
http://www.deeroberts.com/ Helpful_Links/ 5 0.51% 5 00:06:03

32 http://www.deeroberts.com/ Helpful_Links/_notes/ 5 0.51% 5 00:04:54

33 http://www.deeroberts.com/ Senior/_notes/ 5 0.51% 5 00:00:02

34 http://www.deeroberts.com/ Disability/ 4 0.41% 4 00:00:02

35 http://www.deeroberts.com/ Disability/_notes/ 4 0.41% 4 00:00:03

36 http://www.deeroberts.com/ webtrends/report_01_b.HTM 4 0.41% 4 00:00:27

37 http://www.deeroberts.com/ Health/Senior/ 4 0.41% 4 N/A

38 http://www.deeroberts.com/ Contact_Dee/_notes/ 4 0.41% 4 00:00:03

39 http://www.deeroberts.com/ Disability/Disability/ .Helpful_Links/.Senior/senior.html 3 0.31% 3 00:00:01

40 http://www.deeroberts.com/ Disability/Disability/ .Helpful_Links/.Life/life.html 3 0.31% 3 00:01:59

41 http://www.deeroberts.com/ Contact_Dee/Contact_Dee/ contact_dee.html 3 0.31% 3 < 1 sec.

42 http://www.deeroberts.com/ Contact_Dee/Disability/ disability.html 3 0.31% 3 < 1 sec.

43 http://www.deeroberts.com/ Disability/Disability/ .Helpful_Links/Contact_Dee/ contact_dee.html 3 0.31% 3 00:07:43

44 http://www.deeroberts.com/ Disability/.Senior/senior.html 3 0.31% 3 00:08:28

45 http://www.deeroberts.com/ Life/Disability/disability.html 3 0.31% 3 < 1 sec.

46 http://www.deeroberts.com/ indexold.html 3 0.31% 3 00:00:01

47 http://www.deeroberts.com/ Health/.Helpful_Links/ helpful_links.html 3 0.31% 3 00:01:18

48 http://www.deeroberts.com/ Health/Life/life.html 3 0.31% 3 00:08:08

49 http://www.deeroberts.com/ Contact_Dee/.Senior/senior.html 3 0.31% 3 < 1 sec.

50 http://www.deeroberts.com/ webtrends/report.HTM 3 0.31% 3 00:07:12

Subtotal For the Page Views Above 833 86.32% N/A N/A

Total For the Log File 965 100% N/A N/A

Top Documents - Help Card

Average Time Viewed - Average length of time the specified page was viewed.

Documents - Specific document being analyzed. Documents are pages that were defined as "documents" in Options. Typically, pages are defined as a document if the content is static, such as complete HTML pages. However, you can define dynamic pages and forms as documents if you choose.

Subtotal - Sum of all data rows for each listed page.

Total - Sum of the subtotal and all data that does not appear on the page.

Views - Number of times the specified document was viewed by a visitor. Each document can be viewed more than once by the same visitor, and each view is counted. If you want to ignore repeated document views by the same visitor, look in the Visits column.

Visits - Number of visits that include a view of the specified document. Individual visitors are counted each time they come to the Web site, and are counted only once per visit no matter how many pages they look at. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted.

% - Percentage of visitors who viewed this document.

Pages with good content and design are more likely to attract visitors and be revisited. Less popular pages on a site can be made more appealing by improving the content or incorporating design elements similar to that on the more important pages. Always remember that people are far more interested in content than in design, and average view times can help determine which content is most important to your visitors.

Dynamic Pages & Forms Help

This page identifies the most popular dynamic pages and forms executed by the server, and shows you how often they were viewed.

Dynamic Pages & Forms

Page Views % of Total Visits

1 http://www.deeroberts.com/ cgi-bin/formmail.pl 3 6.66% 3

2 http://www.deeroberts.com/ Disability/ 8 17.77% 2

3 http://www.deeroberts.com/ Senior/ 8 17.77% 2

4 http://www.deeroberts.com/ Helpful_Links/ 8 17.77% 2

5 http://www.deeroberts.com/ Contact_Dee/ 6 13.33% 2

6 http://www.deeroberts.com/ Helpful_Links/_notes/ 4 8.88% 1

7 http://www.deeroberts.com/ Senior/_notes/ 4 8.88% 1

8 http://www.deeroberts.com/ iissamples/ISSamples/SQLQHit.asp 1 2.22% 1

9 http://www.deeroberts.com/ Disability/_notes/ 2 4.44% 1

10 http://www.deeroberts.com/ null.htw 1 2.22% 1

Subtotal For the Dynamic Pages & Forms Above 45 100.00% N/A

Total For the Log File 45 100% N/A

Dynamic Pages & Forms - Help Card

Dynamic Pages - Pages that are generated from a database based on values selected by a visitor. They are generated with variables, and do not exist anywhere in a static, predictable form.

Forms - HTML pages which pass variables back to the server. These pages are used to gather information from visitors. Also referred to as scripts.

Page - The specific dynamic page or form being analyzed.

Subtotal - Sum of all data rows for each listed page.

Total - Sum of the subtotal and all data that does not appear on the page.

Views - Number of times the specified dynamic page or form was viewed by a visitor. Each page can be viewed more than once by the same visitor, and each view is counted. If you want to ignore repeated views by the same visitor, look in the Visits column.

Visits - Number of visits that include a view of the specified dynamic page or form. Individual visitors are counted each time they come to the Web site, and are counted only once per visit no matter how many pages they look at. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted.

% - Percentage of visitors who viewed this dynamic page or form.

Pages with good content and design are more likely to attract visitors and be revisited. Less popular pages on a site can be made more appealing by improving the content or incorporating design elements similar to that on the more important pages. Always remember that people are far more interested in content than in design, and average view times can help determine which content is most important to your visitors.

Top Entry Pages Help

This page identifies the first page viewed when a visitor visits your site. The most common entry page is usually the home page, but other common entry pages include specific URLs that go directly to a particular page.

Top Entry Pages

Page % of Total Visits

1 Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/ 34.22% 128

2 http://www.deeroberts.com/ robots.txt 18.18% 68

3 http://www.deeroberts.com/ Senior/senior.html 5.08% 19

4 http://www.deeroberts.com/ Life/life.html 3.74% 14

5 http://www.deeroberts.com/ Helpful_Links/helpful_links.html 3.74% 14

6 http://www.deeroberts.com/ Contact_Dee/contact_dee.html 3.74% 14

7 http://www.deeroberts.com/ Health/health.html 3.20% 12

8 http://www.deeroberts.com/ Disability/disability.html 2.94% 11

9 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html 1.87% 7

10 http://www.deeroberts.com/ Helpful_Links/helpful_links.htm 1.60% 6

11 http://www.deeroberts.com/ Senior/senior.htm 1.33% 5

12 Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm 1.06% 4

13 Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html 1.06% 4

14 Dee Roberts Insurance Services Table of Contents
http://www.deeroberts.com/ webtrends/report_t.html 0.80% 3

15 http://www.deeroberts.com/ Life/life.htm 0.80% 3

16 http://www.deeroberts.com/ Disability/disability.htm 0.80% 3

17 Index of /Health
http://www.deeroberts.com/ Health/ 0.80% 3

18 http://www.deeroberts.com/ Health/Health.HTM 0.80% 3

19 http://www.deeroberts.com/ cgi-bin/formmail.pl 0.80% 3

20 Dee Roberts Insurance Services
http://www.deeroberts.com/ webtrends/report.html 0.80% 3

Total For the Pages Above 87.43% 327

Top Entry Pages - Help Card

Entry Page - The first page a visitor sees when entering your Web site. To qualify as an entry page the visit must start with a valid page type. If a session starts at a file with a different type (such as a graphic or sound file), the file does not count as an entry page, and the session is not included in the total. Such sessions are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a session may have a single hit to a non-page file, and will not be counted. Also, Web servers do not always log hits in perfect chronological order. For example, a hit to a GIF file can appear in the log before the hit to the HTML page that refers to this GIF.

Page - Specific page being analyzed. If the page has a formal title, you will see the title of the page and the URL. Otherwise, you will only see the URL.

Visits - Number of times the specified page was the entry page. Individual visitors are counted each time they come to the Web site. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of times this page was the entry page compared with other entry pages.

This information can indicate how you might want to optimize the architecture of your Web site based on where your visitors are entering. It can also help you determine which external links are most effective. Consider updating meta-tags and links.

Top Entry Files Help

This page identifies the first hit from a visitor visiting your site. This is most likely the home page but, in some cases it may also be specific URLs that go directly to a particular file or page.

Top Entry Files

File % of Total Visits

1 Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/ 33.77% 128

2 http://www.deeroberts.com/ robots.txt 17.94% 68

3 http://www.deeroberts.com/ Senior/senior.html 5.01% 19

4 http://www.deeroberts.com/ Life/life.html 3.69% 14

5 http://www.deeroberts.com/ Contact_Dee/contact_dee.html 3.69% 14

6 http://www.deeroberts.com/ Helpful_Links/helpful_links.html 3.69% 14

7 http://www.deeroberts.com/ Health/health.html 3.16% 12

8 http://www.deeroberts.com/ Disability/disability.html 2.90% 11

9 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html 1.84% 7

10 http://www.deeroberts.com/ Helpful_Links/helpful_links.htm 1.58% 6

11 http://www.deeroberts.com/ Senior/senior.htm 1.31% 5

12 Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm 1.05% 4

13 Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html 1.05% 4

14 Dee Roberts Insurance Services Table of Contents
http://www.deeroberts.com/ webtrends/report_t.html 0.79% 3

15 http://www.deeroberts.com/ Life/life.htm 0.79% 3

16 http://www.deeroberts.com/ Disability/disability.htm 0.79% 3

17 Index of /Health
http://www.deeroberts.com/ Health/ 0.79% 3

18 http://www.deeroberts.com/ Health/Health.HTM 0.79% 3

19 http://www.deeroberts.com/ cgi-bin/formmail.pl 0.79% 3

20 Dee Roberts Insurance Services
http://www.deeroberts.com/ webtrends/report.html 0.79% 3

Total For the Requests Above 86.27% 327

Top Entry Files - Help Card

File - Refers to the first file loaded to a visitor's browser. Contrast this with the first page loaded to a visitor's browser, displayed on the Top Entry Pages page. The entry page for some visitors is not a formally defined page (such as a graphic or sound file), so the information in this table and graph include all first hits regardless if the hit was on a formal page or not.

Visits - Number of visitors whose first hit was the specified file.

% - Refers to the total numbers of visits.

Consider what catches the attention of visitors most quickly and effectively.

Top Exit Pages Help

This page identifies the last page visitors viewed before leaving your site.

Top Exit Pages

Pages % of Total Visits

1 Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/ 32.62% 122

2 http://www.deeroberts.com/ robots.txt 13.10% 49

3 http://www.deeroberts.com/ Contact_Dee/contact_dee.html 4.81% 18

4 http://www.deeroberts.com/ Health/health.html 4.27% 16

5 http://www.deeroberts.com/ Senior/senior.html 4.01% 15

6 http://www.deeroberts.com/ Helpful_Links/helpful_links.html 4.01% 15

7 http://www.deeroberts.com/ Life/life.html 4.01% 15

8 http://www.deeroberts.com/ Disability/disability.html 3.47% 13

9 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html 2.94% 11

10 Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html 2.40% 9

11 http://www.deeroberts.com/ Senior/senior.htm 1.33% 5

12 Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm 1.33% 5

13 http://www.deeroberts.com/ Helpful_Links/helpful_links.htm 1.33% 5

14 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.htm 1.06% 4

15 http://www.deeroberts.com/ Health/health.htm 1.06% 4

16 http://www.deeroberts.com/ Contact_Dee/contact_dee.htm 1.06% 4

17 http://www.deeroberts.com/ cgi-bin/formmail.pl 0.80% 3

18 http://www.deeroberts.com/ Life/life.htm 0.80% 3

19 http://www.deeroberts.com/ Contact_Dee/.Helpful_Links/ helpful_links.html 0.80% 3

20 Index of /Health
http://www.deeroberts.com/ Health/ 0.80% 3

Total For the Pages Above (only visits starting on a valid document type are included) 86.09% 322

Top Exit Pages - Help Card

Exit Page - The last page a visitor views before leaving your Web site. To qualify as an exit page the visit must end with a valid page type. If a session ends on a page with a different type (such as a graphic or sound file), the file does not count as an exit page, and the session is not included in the total. Such sessions are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a session may have a single hit to a non-page file, and will not be counted.

Pages - Specific page being analyzed. If the page has a formal title, you will see the title of the page as well as the URL. Otherwise, you will only see the URL.

Visits - Number of times the specified page was the exit page. Individual visitors are counted each time they come to the Web site. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of times this page was the exit page compared with other exit pages.

You can use this information to determine your visitors' satisfaction with their visits. Visitors may have left after viewing a specific page because they found what they were looking for, lost interest, determined the content didn't apply to them, or for many other reasons. If your top exit page is your home page, this may be an indication that you are alienating a lot of first-time visitors.

Single Access Pages Help

This page identifies the pages on your Web site that visitors open, then exit from, without viewing any other page.

Single Access Pages

Pages % of Total Visits

1 Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/ 35.01% 97

2 http://www.deeroberts.com/ robots.txt 12.99% 36

3 http://www.deeroberts.com/ Senior/senior.html 5.05% 14

4 http://www.deeroberts.com/ Life/life.html 4.69% 13

5 http://www.deeroberts.com/ Contact_Dee/contact_dee.html 4.33% 12

6 http://www.deeroberts.com/ Health/health.html 3.97% 11

7 http://www.deeroberts.com/ Helpful_Links/helpful_links.html 3.61% 10

8 http://www.deeroberts.com/ Disability/disability.html 3.24% 9

9 http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html 2.16% 6

10 http://www.deeroberts.com/ Senior/senior.htm 1.80% 5

11 Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html 1.44% 4

12 http://www.deeroberts.com/ Helpful_Links/helpful_links.htm 1.44% 4

13 Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm 1.44% 4

14 http://www.deeroberts.com/ Health/health.htm 1.08% 3

15 http://www.deeroberts.com/ Life/life.htm 1.08% 3

16 Index of /Health
http://www.deeroberts.com/ Health/ 1.08% 3

17 http://www.deeroberts.com/ Disability/disability.htm 1.08% 3

18 http://www.deeroberts.com/ cgi-bin/formmail.pl 1.08% 3

19 Dee Roberts Insurance Services Table of Contents
http://www.deeroberts.com/ webtrends/report_t.html 0.72% 2

20 http://www.deeroberts.com/ Disability/Disability/Disability/ Disability/Disability/ Disability/Disability/Disability/ Health/health.html 0.72% 2

Total For the Pages Above 88.08% 244

Single Access Pages - Help Card

Single Access Page - A page on your Web site that visitors open, then exit from, without viewing any other page. To qualify the visit must be to a page that is a valid page type. If the visit is to a file of a different type (such as a graphic or sound file), the file does not count as a single access page, and the visit is not included in the total. Such visits are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a visit may be a single hit to a non-page file, and will not be counted.

Pages - Specific page being analyzed. If the page has a formal title, you will see the title of the page as well as the URL. Otherwise, you will see only the URL.

Visits - Number of times the specified page was a single access page. Individual visitors are counted each time they come to the Web site. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of times this page was a single access page compared with other single access pages.

This information can be helpful when considering the design of the site with respect to the kind of visitors you attract. Consider how well these pages convey your message. Do they need improvement to extend visits, or is it possible that are you attracting the wrong visitors?

Top Directories Help

This page lists the most common directories accessed by visitors to your Web site. This information can help determine the types of data most often requested.

Top Directories

Path to Directory Hits % of Total Hits Non-cached % Non-cached Bytes Visits

1 / 1,603 53.90% 77.54% 8.20 M 222

2 /Helpful_Links 241 8.10% 75.93% 1.06 M 45

3 /Health 64 2.15% 81.25% 818.15 K 44

4 /Contact_Dee 84 2.82% 86.90% 537.76 K 41

5 /Senior 76 2.55% 82.89% 332.67 K 40

6 /Disability 67 2.25% 85.07% 413.06 K 35

7 /Life 53 1.78% 79.24% 290.86 K 35

8 /Health/Blue_Shield 37 1.24% 94.59% 145.41 K 27

9 /webtrends 290 9.75% 76.89% 5.92 M 21

10 /Disability/Disability 20 0.67% 100.00% 12.87 K 12

11 /Health/Senior 13 0.43% 92.30% 90.06 K 11

12 /Disability/Disability/ Helpful_Links 32 1.07% 100.00% 20.60 K 11

13 /disability/disability/ disability/disability/disability/ disability/disability/disability/ health 11 0.36% 100.00% 7.01 K 10

14 /Disability/Disability/ Disability/Disability/Disability/ Disability 24 0.80% 100.00% 15.49 K 10

15 /disability/disability/ disability/disability/disability/ disability/disability/disability/ helpful_links 11 0.36% 100.00% 7.01 K 9

16 /disability/disability/ disability/disability/disability/ disability/disability/disability/ senior 11 0.36% 100.00% 7.01 K 9

17 /Disability/Disability/ .Helpful_Links/'.. 15 0.50% 100.00% 9.67 K 9

18 /Disability/Disability/ Disability/Disability/Disability/ Disability/Health 32 1.07% 100.00% 20.63 K 9

19 /disability/disability/ disability/disability/disability/ disability/disability/disability/ life 10 0.33% 100.00% 6.37 K 8

20 /Contact_Dee/.Helpful_Links 7 0.23% 100.00% 4.45 K 7

Top Directories - Help Card

Hits - Number of hits to files within the specified directory. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Non-cached Bytes - Number of non-cached bytes of data transferred.

Non-cached % - Percentage of hits that were not already in the visitor's browser cache.

Path to Directory - The full URL path to the directory being analyzed.

Visits - Number of visits to pages within the specified directory. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% of Total Hits - Percentage of hits to the specified directory out of hits to all directories.

These trends indicate the content visitors are most interested in. Use this information to determine which content areas to develop further, which areas to focus on less, and how you can arrange your content most effectively.

Top Paths Through Site Help

This section identifies the paths visitors most often follow when visiting the site. The path begins at the starting page and shows the following consecutive pages viewed.

Top Paths Through Site by Starting Page

Paths from Start % of Total Visits

Starting Page: All Entry Pages

Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/
22.99% 86

http://www.deeroberts.com/ robots.txt
7.21% 27

http://www.deeroberts.com/ Helpful_Links/helpful_links.html
4.81% 18

http://www.deeroberts.com/ Life/life.html
4.27% 16

http://www.deeroberts.com/ Health/health.html
4.01% 15

http://www.deeroberts.com/ Contact_Dee/contact_dee.html
3.74% 14

http://www.deeroberts.com/ Senior/senior.html
3.20% 12

http://www.deeroberts.com/ robots.txt
Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/
2.40% 9

http://www.deeroberts.com/ Health/Blue_Shield/ blue_shield.html
2.40% 9

Dee Roberts Insurance Services 1
http://www.deeroberts.com/ webtrends/report_01_b.html
1.33% 5

http://www.deeroberts.com/ disability/disability.html
1.33% 5

http://www.deeroberts.com/ Senior/senior.htm
1.33% 5

Senior and mature adults including long term care insurance offered by Dee Rober
http://www.deeroberts.com/ Health/Senior/senior.htm
1.06% 4

http://www.deeroberts.com/ Life/life.htm
1.06% 4

Dee Roberts Insurance Services Table of Contents
http://www.deeroberts.com/ webtrends/report_t.html
0.80% 3

Index of /Health
http://www.deeroberts.com/ Health/
0.80% 3

http://www.deeroberts.com/ robots.txt
http://www.deeroberts.com/ Contact_Dee/contact_dee.html
0.80% 3

http://www.deeroberts.com/ cgi-bin/formmail.pl
0.80% 3

Insurance Services by Dee Roberts in Lake Forest, California represents
http://www.deeroberts.com/
http://www.deeroberts.com/ Health/health.html
0.80% 3

http://www.deeroberts.com/ Helpful_Links/helpful_links.htm
0.80% 3

Top Paths Through Site - Help Card

Path Through Site - The path a visitor takes from the entry page to the exit page.

Paths from Start - With the exception of the starting page, this column lists all the pages in the top paths taken through your site. These lists are grouped so that more than one row has the same starting page. To see the starting page for each of these lists, look in the Starting Page column and find the first entry up from the Paths from Start row.

Starting Page - The first page, or entry page, in the full path visitors take through your site.

Visits - Number of times the specified path was followed.

% - Percentage of times that the specified path through your site was followed out of all listed paths through your site.

Use this information to evaluate the design of your Web site. Where do your visitors go once they reach your site? Which pages are visited first? Do your visitors appear to be looking for pages that should be more accessible?

Most Downloaded Files Help

This page identifies the most popular files downloaded from your site.

Most Downloaded Files

File No. of Downloads % of Total Downloads Visits

1 http://www.deeroberts.com/ Health/BSC_roberts_dee.PDF 5 62.50% 4

2 http://www.deeroberts.com/ BSC_roberts_dee.PDF 2 25.00% 2

3 http://www.deeroberts.com/ Health/Blue_Shield/ BSC_roberts_dee.PDF 1 12.50% 1

Total For the Files Above 8 100.00% N/A

Most Downloaded Files - Help Card

Downloads - Number of times the specified file was downloaded by a visitor. If an error occurred during the transfer, that transfer is not counted.

Files - The path and filename of the downloaded file.

Visits - Number of visits which resulted in at least one download of the specified file. If a visitor downloads the file more than once per visit, it does not count as another visit. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of times the specified file was downloaded out of all downloaded files.

This information shows you the most popular downloadable files on your Web site. Files that don't appear on the list, or appear low on the list, may require maintenance such as decreasing the file size, improving link placement, or elimination to make room for more popular content.

Most Accessed File Types Help

This page identifies the types of files accessed on your site. Cached requests and erred hits are excluded from the totals. The types of files accessed are listed in decreasing order.

Most Accessed File Types

File type Files Bytes

1 gif 1,224 5.98 M

2 html 448 6.99 M

3 htm 342 3.36 M

4 css 137 85.84 K

5 txt 97 61.17 K

6 png 96 830.10 K

7 gif' 49 31.61 K

8 jpg 13 164.69 K

9 PDF 7 819.18 K

10 pl 5 2.79 K

11 LOG 4 19.32 K

12 4 kB) 2 1.27 K

13 cgi 1 661

14 ico 1 661

15 htr 1 221

16 asp 1 280

17 htw 1 285

Total Files & Bytes 2,429 18.31 M

Most Accessed File Types - Help Card

File Type - Identifies types of files by their three-character extension. For example, a file named graphic.gif is identified as type 'gif'.

Files - Number of files of the specified type accessed by visitors to your site.

Bytes - Number of bytes of data transferred for all files of the specified type.

This page provides general statistics about the type of data visitors access on your site.

Visitors by Number of Visits Help

This page shows the distribution of visitors based on how many times each visitor visited your site.

Visitors by Number of Visits

Number of Visits Number of Visitors % of Total Unique Visitors

1 visit 138 73.79%

2 visits 23 12.29%

3 visits 5 2.67%

4 visits 4 2.13%

5 visits 4 2.13%

6 visits 3 1.60%

7 visits 3 1.60%

8 visits 0 0.00%

9 visits 1 0.53%

10 or more visits 6 3.20%

Visitors by Number of Visits - Help Card

Number of Visitors - Number of unique individuals who came to your site the amount of times specified in the Number of Visits column.

Number of Visits - The number of visits, beginning with one and increasing by increments of one, being analyzed in the other columns.

% of Total Unique Visitors - Percentage of unique visitors who came to your site the amount of times specified in the Number of Visits column.

This information can indicate whether or not your site compels visitors to return. Updating Web site content is one way to draw return visitors.

Top Visitors Help

This section identifies the IP address and/or domain name and their relative activity level on the site. If you do not use WebTrends cookies to track visits on the site, WebTrends cannot differentiate between hits from different visitors of a same IP.

Top Visitors

Visitor Hits % of Total Hits Visits

1 buildrack14.sv.av.com 45 1.51% 25

2 213.146.148.40 22 0.73% 20

3 fpcr003.sac2.fastsearch.net 14 0.47% 14

4 crawl4.googlebot.com 19 0.63% 14

5 crawl1.googlebot.com 14 0.47% 12

6 crawl5.googlebot.com 15 0.50% 11

7 216.200.130.201 9 0.30% 9

8 66.237.60.42 7 0.23% 7

9 c7pub-216-250-141-186.center7.com 9 0.30% 7

10 crawl7.googlebot.com 9 0.30% 7

11 crawl8.googlebot.com 7 0.23% 6

12 12.9.25.36 91 3.05% 6

13 bos-bc01s09.bos.lycos.com 11 0.36% 6

14 crawl2.googlebot.com 6 0.20% 5

15 crawl3.googlebot.com 6 0.20% 5

16 66.237.60.45 5 0.16% 5

17 si6000.inktomisearch.com 10 0.33% 5

18 ezspider421.directhit.com 64 2.15% 4

19 atrax1.pa-x.dec.com 22 0.73% 4

20 66.28.250.173 8 0.26% 4

Subtotal for Visitors Above 393 13.21% 176

Total 2,974 100% 379

Top Visitors - Help Card

Hits - Number of hits from the specified visitor. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Visitor - If cookies are enabled, this column will display the cookie from the specified visitor. If cookies are not enabled, and the IP address of the visitor can be resolved, this column will display the resolved IP address of the specified visitor. Otherwise, this column will display the non-resolved IP address of the visitor.

Visits - Number of times the specified visitor visited your Web site.

% - Percentage of hits from the specified visitor.

Use this information to find out which individuals visit your site the most and how frequently they visit.

Top Geographic Regions Help

This page identifies the top locations of the visitors to your site by geographic region.

Top Geographic Regions

Geographic Regions Visits

1 North America 267

2 Region Unspecified 105

3 Asia 2

4 Eastern Europe 2

5 Western Europe 2

6 South America 1

Total for the Geographic Regions above 379

Top Geographic Regions - Help Card

Geographic Regions - The geographic part of the world where visitors to your web site are located. Two methods exist for identifying the location of a visitor:

    WebTrends GeoTrends Database - If GeoTrends is enabled for this profile, the region is determined by searching for a visitor's IP address in this database.

    Domain Name - The region can be determined by the domain name. The domain name can be identified if it was logged by the web server or, if it is defined in the Internet Domain Name System, then it may be found using DNS resolution based on the IP address.

Region Not Found - Using GeoTrends, this entry appears when an IP address can not be found in the GeoTrends database.

Region Unspecified - This entry appears when a country code could not be found in region.ini, or when neither GeoTrends nor DNS are enabled, or when DNS is enabled without GeoTrends and a visitor's domain name could not be found.

Visits - Number of visits from the specified geographic region. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

Most Active Countries Help

This page identifies the countries with your most active visitors.

Most Active Countries

Countries Visits

1 United States 265

2 Canada 2

3 Japan 2

4 Poland 2

5 Brazil 1

6 Italy 1

7 Germany 1

Total for the Countries above 274

Most Active Countries - Help Card

Countries - Two methods exist for identifying the location of each visitor:

    WebTrends GeoTrends Database - If GeoTrends is turned on for this profile, the location is determined by looking up the visitor's IP address in this database.

    Domain Name - The location can be determined by the domain name. The domain name can be identified if it was logged by the web server or, if it is defined in the Internet Domain Name System then it may be found using DNS resolution.

Visits - Number of visits from the specified country. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

Most Active Organizations Help

This page identifies the companies or organizations which visited your site most often.

Most Active Organizations

Organizations Hits % of Total Hits Visits

1 googlebot.com 80 2.68% 63

2 inktomisearch.com 59 1.98% 47

3 av.com 47 1.58% 26

4 213.146.148.40 22 0.73% 20

5 fastsearch.net 18 0.60% 18

6 cox.net 786 26.42% 10

7 216.200.130.201 9 0.30% 9

8 center7.com 9 0.30% 7

9 66.237.60.42 7 0.23% 7

10 12.9.25.36 91 3.05% 6

11 lycos.com 11 0.36% 6

12 rr.com 69 2.32% 6

13 66.237.60.45 5 0.16% 5

14 directhit.com 65 2.18% 5

15 aol.com 11 0.36% 5

16 dec.com 22 0.73% 4

17 66.28.250.173 8 0.26% 4

18 inktomi.com 4 0.13% 4

19 mindspring.com 3 0.10% 3

20 cari.net 146 4.90% 3

Subtotal For Organizations Above 1,472 49.49% 258

Total for the Log File 2,974 100% 379

Most Active Organizations - Help Card

Hits - Number of hits to your site from the specified organization. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Organizations - If GeoTrends is enabled, the name of the company or organization is found by looking up the visitor's IP address in the GeoTrends databse. If DNS domain name resolution is enabled and the domain name for this IP address is found, the domain name will be shown. If neither GeoTrends nor DNS resolution is enabled, only IP addresses are shown.

Subtotal - Sum of all data rows for each listed organization.

Total - Sum of the subtotal and all data that does not appear on the page.

Visits - Number of visits to your site from the specified organization. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of total hits from a visitor inside the specified organization.

Determine how your Web site can be improved according to how businesses use your site. Consider how your product can be made more attractive to organizations that have shown interest.

Top-Level Domain Types Help

This section provides a breakdown by types of top-level domains (Commercial, Organization, Educational, etc.). This information can only be displayed if reverse DNS lookups have been performed, and the percentages refer to the total of hits for which the organization type can be determined (some IP addresses cannot be resolved to a domain, and therefore an organization type cannot be determined).

Top-Level Domain Types

Top-Level Domain Type Hits % of Total Hits Visits

1 Commercial 541 24.43% 194

2 Network 1,591 71.86% 67

3 Education 51 2.30% 3

4 Military 31 1.40% 1

Total for Known Top-Level Domain Types 2,214 100.00% 265

Top-Level Domain Types - Help Card

Hits - Number of hits from a visitor with the specified top-level domain type. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Top-Level Domain Type - The type of organization, determined by the top-level domain (the three-digit suffix of the URL). Possible suffixes and types include the following:

.com = Commercial
.edu = Educational
.int = International
.gov = Government
.mil = Military
.net = Network
.org = Organization

Visits - Number of visits to your site from the specified type. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

% - Percentage of total hits from someone from the specified organization type. The percentages refer to the total number of hits for which the organization type can be determined. Some IP addresses cannot be resolved to a domain, and therefore the organization type cannot be determined. This information can be displayed only if DNS resolution is enabled.

Consider what types of organizations are most interested in your site and how you can attract other types.

Summary of Activity for Report Period Help

This page summarizes general server activity.

Summary of Activity for Report Period

Average Number of Visits per Day on Weekdays 13

Average Number of Hits per Day on Weekdays 91

Average Number of Visits per Weekend 18

Average Number of Hits per Weekend 238

Most Active Day of the Week Sun

Least Active Day of the Week Fri

Most Active Date June 23, 2002

Number of Hits on Most Active Date 508

Least Active Date July 12, 2002

Number of Hits on Least Active Date 1

Most Active Hour of the Day 13:00-13:59

Least Active Hour of the Day 01:00-01:59

Summary of Activity for Report Period - Help Card

Average Number of Hits (per day on weekdays) - The average number of hits for each individual day of the week.

Average Number of Hits (per weekend) - The average number of hits for both Saturdays and Sundays combined.

Average Number of Visits (per day on weekdays) - The average number of visits for each individual day of the week.

Average Number of Visits (per weekend) - The average number of visits for both Saturdays and Sundays combined.

Least Active Date - The least active date in the report period.

Least Active Day of the Week - If the report period is for one week or less, the Least Active Day of the Week will tell you which specific day was least active during that week. If the report period is for more than one week, the Least Active Day of the Week will tell you which day of the week that has the smallest amount of activity on average.

Least Active Hour of the Day - The least active hour of the day after activity for all hours is added up. This is not an average.

Most Active Date - The most active date in the report period.

Most Active Day of the Week - If the report period is for one week or less, the Most Active Day of the Week will tell you which specific day was most active during that week. If the report period is for more than one week, the Most Active Day of the Week will tell you which day of the week that has the largest amount of activity on average.

Most Active Hour of the Day - The most active hour of the day after activity for all hours is added up. This is not an average.

This table is useful for determining the best day of the week to perform system maintenance.

Summary of Activity by Time Increment Help

This page helps you understand the bandwidth requirements of your site.

Summary of Activity by Time Increment

Time Interval Hits Page Views Bytes Visits

Wed 06/19/2002 166 27 833.01 K 20

Thu 06/20/2002 62 9 231.52 K 5

Fri 06/21/2002 122 9 733.50 K 3

Sat 06/22/2002 85 7 576.60 K 5

Sun 06/23/2002 508 172 2.74 M 5

Mon 06/24/2002 98 12 754.89 K 8

Tue 06/25/2002 143 48 852.35 K 12

Wed 06/26/2002 161 21 276.18 K 11

Thu 06/27/2002 219 34 1,004.00 K 14

Fri 06/28/2002 16 16 87.11 K 5

Sat 06/29/2002 65 30 390.93 K 12

Sun 06/30/2002 20 19 416.65 K 14

Mon 07/01/2002 90 81 592.83 K 63

Tue 07/02/2002 27 27 220.90 K 17

Wed 07/03/2002 50 24 340.73 K 22

Thu 07/04/2002 22 22 45.15 K 6

Fri 07/05/2002 15 13 120.28 K 10

Sat 07/06/2002 50 12 340.41 K 9

Sun 07/07/2002 22 20 111.28 K 10

Mon 07/08/2002 37 14 180.46 K 10

Tue 07/09/2002 46 10 187.57 K 9

Wed 07/10/2002 74 21 833.14 K 12

Thu 07/11/2002 123 69 1.12 M 11

Fri 07/12/2002 1 1 0 1

Sat 07/13/2002 8 4 376.49 K 5

Sun 07/14/2002 195 123 2.20 M 15

Mon 07/15/2002 265 29 1.63 M 21

Tue 07/16/2002 73 45 397.55 K 11

Wed 07/17/2002 176 87 753.82 K 28

Thu 07/18/2002 35 4 205.10 K 5

Total 2,974 1,010 18.31 M 379

Summary of Activity by Time Increment - Help Card

Hits - Number of hits to your site during the specified time interval. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Bytes - Number of bytes of data transferred from your server to your visitors during the specified time interval.

Page Views - Hits to files designated as pages. Supporting graphics and other non-page files are not counted.

Time Interval - A one-year report displays monthly time increments. A one-month report displays daily time increments. And a daily report displays hourly time increments.

Visits - Number of visitors to your site during the specified time interval. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

Periods of less activity should be considered for maintenance and content improvement.

Activity Level by Day of the Week Help

This page shows the activity for each day of the week within the reporting period. Unsuccessful hits are not included.

Activity Level by Day of the Week

Day Hits % of Total Hits Visits

1 Sun 745 25.05% 44

2 Mon 490 16.47% 102

3 Tue 289 9.71% 49

4 Wed 627 21.08% 93

5 Thu 461 15.50% 41

6 Fri 154 5.17% 19

7 Sat 208 6.99% 31

Total Weekdays 2,021 67.95% 304

Total Weekend 953 32.04% 75

Activity Level by Day of the Week - Help Card

Day - Specified day of the week being tracked.

Hits - Number of hits on the specified day of the week. If the report period is longer than one week, and there are, for example, two Mondays, the value represented includes the combined total of both Mondays. Unsuccessful hits are not counted. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Visits - Number of visits on the specified day of the week. If the report period is longer than one week, and there are, for example, two Mondays, the value represented includes the combined total of both Mondays. Unsuccessful hits are not counted. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total hits that occurred on the specified day of the week.

Days of less activity should be considered good days for maintenance and content improvement.

Activity Level by Hour of the Day Help

This page shows activity for each hour of the day.

Activity Level by Hours Details

Hour # of Hits % of Total Hits # of Visits

00:00 - 00:59 31 1.04% 17

01:00 - 01:59 9 0.30% 8

02:00 - 02:59 162 5.44% 22

03:00 - 03:59 21 0.70% 13

04:00 - 04:59 45 1.51% 14

05:00 - 05:59 18 0.60% 16

06:00 - 06:59 115 3.86% 15

07:00 - 07:59 49 1.64% 19

08:00 - 08:59 386 12.97% 26

09:00 - 09:59 109 3.66% 20

10:00 - 10:59 116 3.90% 14

11:00 - 11:59 161 5.41% 12

12:00 - 12:59 88 2.95% 18

13:00 - 13:59 743 24.98% 21

14:00 - 14:59 40 1.34% 12

15:00 - 15:59 173 5.81% 11

16:00 - 16:59 107 3.59% 13

17:00 - 17:59 88 2.95% 14

18:00 - 18:59 119 4.00% 17

19:00 - 19:59 128 4.30% 14

20:00 - 20:59 16 0.53% 11

21:00 - 21:59 56 1.88% 20

22:00 - 22:59 59 1.98% 14

23:00 - 23:59 135 4.53% 18

Total Visitors during Work Hours (8:00am-5:00pm) 1,923 64.66% 147

Total Visitors during After Hours (5:01pm-7:59am) 1,051 35.33% 232

Activity Level by Hour of the Day - Help Card

Hits - Number of hits on the specified hour of the day. If the report period is longer than one day, and there are, for example, two instances of the same hour, the value represented includes the combined total of both instances. Unsuccessful hits are not counted. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Hour - Specified hour of the day being tracked.

Visits - Number of visits on the specified hour of the day. If the report period is longer than one day, and there are, for example, two instances of the same hour, the value represented includes the combined total of both instances. Unsuccessful hits are not counted. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total hits that occurred on the specified hour of the day.

Hours of less activity should be considered good days for maintenance and content improvement.

Activity Level by Length of Visit Help

This page shows the number and percentages of visits and page views over selected visit lengths.

Activity Level by Length of Visit

Visit Duration (Minutes) Visits Page Views % of Total Visits % of Total Views

0-1 336 461 88.65% 45.64%

1-2 11 61 2.90% 6.03%

2-3 1 3 0.26% 0.29%

3-4 1 3 0.26% 0.29%

4-5 1 3 0.26% 0.29%

5-6 3 7 0.79% 0.69%

6-7 1 2 0.26% 0.19%

7-8 2 52 0.52% 5.14%

8-9 2 4 0.52% 0.39%

9-10 1 89 0.26% 8.81%

10-11 0 0 0 0

11-12 0 0 0 0

12-13 1 2 0.26% 0.19%

13-14 1 18 0.26% 1.78%

14-15 0 0 0 0

15-16 0 0 0 0

16-17 1 2 0.26% 0.19%

17-18 1 165 0.26% 16.33%

18-19 0 0 0 0

> 19 16 138 4.22% 13.66%

Totals 379 1,010 100% 100%

Activity Level by Length of Visit - Help Card

Page Views - Number of page views from visitors who viewed your page for the specified duration of time.

Visit Duration (Minutes) - Number of minutes your Web site was viewed. Visit lengths are tracked to a maximum of 60 minutes.

Visits - Number of visitors who viewed your page for the specified duration of time.

% of Total Page Views - Percentage of page views from visitors who viewed your page for the specified duration of time.

% of Total Visits - Percentage of visitors who viewed your page for the specified duration of time.

This information tells you how many visitors view your site for specific intervals of time.

Number of Views per Visit Help

This section shows you how many visitors viewed one page, how many viewed two pages, etc.

Number of Pages Viewed per Visit

Number of Pages Viewed Number of Visits % of Total Visits

0 pages 5 1.31%

1 page 270 71.24%

2 pages 60 15.83%

3 pages 14 3.69%

4 pages 3 0.79%

5 pages 8 2.11%

6 pages 0 0

7 pages 0 0

8 pages 1 0.26%

9 pages 4 1.05%

10 pages 3 0.79%

11 or more pages 11 2.90%

Totals 379 100%

Number of Views per Visit - Help Card

Number of Pages Viewed - The number of pages viewed, beginning with one and increasing by increments of one, being analyzed in the other columns.

Number of Visits - Number of visits by people who viewed the specified number of pages. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits by people who viewed the specified number of pages.

You can use this information to quickly find out the number and percentages of viewers who read a given number of pages on your site. If most visitors only view a few pages, it may indicate that they cannot find the content they are looking for.

Visitors by Time Increment Help

This page shows how many visitors viewed your Web site and how long they stayed. The information is split up into time increments based on the duration of the log file. Visitors are typically tracked using the cookie that's been defined or by their IP addresses.

Visitors by Time Increment

Time Frame Visitors Unique Visitors First-Time Visitors Average Visit Length Visitor-Minutes

Wed 06/19/2002 20 17 0 00:00:04 1:28

Thu 06/20/2002 5 5 0 00:00:10 0:50

Fri 06/21/2002 3 3 0 00:00:11 0:35

Sat 06/22/2002 5 5 0 0 0:03

Sun 06/23/2002 5 5 0 00:03:43 18:35

Mon 06/24/2002 8 7 0 00:00:10 1:23

Tue 06/25/2002 18 10 0 00:20:29 368:43

Wed 06/26/2002 11 11 0 00:00:01 0:14

Thu 06/27/2002 15 13 0 00:07:26 111:38

Fri 06/28/2002 5 5 0 00:00:01 0:07

Sat 06/29/2002 13 9 0 00:01:04 14:02

Sun 06/30/2002 15 8 0 00:02:00 30:02

Mon 07/01/2002 64 29 0 00:02:54 185:46

Tue 07/02/2002 17 9 0 00:02:30 42:32

Wed 07/03/2002 22 13 0 0 0:00

Thu 07/04/2002 7 6 0 00:09:44 68:12

Fri 07/05/2002 10 9 0 0 0:06

Sat 07/06/2002 9 6 0 00:00:06 1:00

Sun 07/07/2002 10 7 0 0 0:07

Mon 07/08/2002 10 7 0 00:00:09 1:39

Tue 07/09/2002 9 6 0 0 0:01

Wed 07/10/2002 12 10 0 00:00:06 1:16

Thu 07/11/2002 11 10 0 00:00:50 9:18

Fri 07/12/2002 1 1 0 0 0:00

Sat 07/13/2002 5 5 0 0 0:00

Sun 07/14/2002 16 13 0 00:02:32 40:39

Mon 07/15/2002 21 17 0 00:00:13 4:47

Tue 07/16/2002 11 8 0 00:01:13 13:31

Wed 07/17/2002 30 16 0 00:03:42 111:09

Thu 07/18/2002 5 5 0 0 0:00

Averages 13 9 0 00:01:58 34:15

Totals 393 275 0 00:59:18 1027:43

Visitors by Time Increment - Help Card

Visitors - Number of times a visitor came to your site during the specified time frame. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.

Unique Visitors - Individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit.

First Time Visitors - Number of visitors who had never visited your Web site before. You must use a persistent and defined cookies to get this information.

Average Visit Length - Average amount of time a visitor spent at your site within the given time frame. Visit lengths in one time frame are not compared with visit lengths in other time frame.

Visitor-Minutes -Total number of minutes your site was viewed by all visitors during the specified time frame.

You can use this information to determine which time intervals are busiest. You may want to watch for increases or decreases in traffic and consider the circumstances that may be causing the change.

Technical Statistics and Analysis Help

This page shows the reliability of your Web site. The table shows the total number of hits for the site, how many were successful, how many failed, and it calculates the percentage of hits that failed.

Technical Statistics and Analysis

Total Hits 2,975

Successful Hits 2,974

Failed Hits 1

Failed Hits as Percent 0.03%

Redirected Hits 564

Redirected Hits as Percent 18.95%

Cached Hits 545

Cached Hits as Percent 18.31%

Technical Statistics and Analysis - Help Card

Cached Hits - Hits where the page was found in the cache of the browser, so the server did not need to transfer the file.

Cached Hits as Percent - Percentage of hits that were cached compared with the total number of hits.

Redirected Hits - Number of client requests that were redirected to other resources.

Redirected Hits as Percent - Percentage of client requests that were redirected to other resources.

Failed Hits - Number of hits where a server or client error occurred.

Failed Hits as Percent - Percentage of hits where a server or client error occurred.

Hits - A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Successful Hits - Number of hits without errors. Optionally excludes redirected requests and cached hits.

Total Hits - Number of successful hits plus failed and redirected hits.

Use this information for a bird's-eye view of the reliability of your Web site. Many major problems can be revealed here.

Dynamic Pages & Forms Errors Help

This page shows the number of successful form submissions and dynamic pages served compared to the number that failed.

Dynamic Pages & Forms Errors

Type Hits % of Total

Successful Forms 45 100.00%

Total 45 100.00%

Dynamic Pages & Forms Errors - Help Card

Hits - Number of hits that failed or were successful. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Type - Indicates whether or not hits failed or were successful.

% - Percentage of hits that failed or were successful.

This page helps determine the reliability of your site.

Client Errors Help

This page identifies the error codes from the browsers accessing your server.

Client Errors

Error Hits % of Failed Hits

400 Bad Request 1 100.00%

Total 1 100.00%

Client Errors - Help Card

Client Errors - An error caused by a problem on your visitor's end of the Web site connection. The server is not responsible for client errors.

Error - Name of the page that displays an error message. Usually, the names of these pages describe the error. Also, if you have more than one server, this column shows you how many errors of the specified type occurred on each server.

Hits - Number of failed hits described in the Errors column. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

% - Percentage of failed hits that were of the specified error type.

Use this page to determine what maintenance is necessary.

Top Referring Sites Help

This page identifies the domain names and numeric IP addresses that refer visitors to your site. This information will be displayed only if your server is logging this information.

Top Referring Sites

Site Visits

1 No Referrer 344

2 http://www.google.com 7

3 http://google.yahoo.com 5

4 http://www.ocnow.com 4

5 http://www.pingalink.com 3

6 http://www.stumbleupon.com 3

7 http://www.accesstheweb.net 2

8 http://search.msn.com 2

9 http://www.altavista.com 1

10 http:// www.us-auto-life-health-insurance.com 1

11 http://dmoz.org 1

12 http://deeroberts.com 1

13 http://directory.google.com 1

14 http:// search2.cometsystems.com 1

15 http://www.ask.co.uk 1

16 http://members.msn.com 1

17 http://www.whoisreport.com 1

Subtotal for the Referring Sites Above 379

Total for the Log File 379

Top Referring Sites - Help Card

Referring Site - A Web site which refers a visitor to your site by linking to it.

Site - Specific referring site being analyzed.

Visits - Number of times the specified site referred visitors to your site.

You can use this page to determine which sites are referring the most visitors to your site. This can help when considering the most effective ways and places to attract visitors.

Top Referring URLs Help

This page provides the full URLs of the sites with links to your site. This information will only be displayed if your server is logging the referrer information.

Top Referring URLs

URL Visits

1 No Referrer 344

2 http://www.stumbleupon.com/ refer.html 3

3 http://www.pingalink.com/ research.asp 3

4 http://www.ocnow.com/shared/ mod_perl/looksmart/looksmart/ esna176954/esna176867/esna177066/ 2

5 http://www.accesstheweb.net/ 2

6 http://www.google.com/search? q=mature+dee&source-id=yahoo-b 1

7 http://search.msn.com/ results.asp?cfg=SMCSP&FORM=SPBA&v=1& cp=1252&q=C 1

8 http://www.ask.co.uk/ metasearch.asp?aj_product=MetaSearch& metaengine=Di 1

9 http://www.google.com/search? q="inadequate+life+insurance"& hl=en 1

10 http://dmoz.org/editors/ addurl.cgi?cat=Test/Meta&url=http:// www.deerob 1

11 http:// www.us-auto-life-health-insurance.com/Alphabet/ I_351_375.htm 1

12 http://www.whoisreport.com/ 1

13 http://www.google.com/search? hl=en&lr=&ie=ISO-8859-1&q=dee+ rober 1

14 http://search.msn.com/ results.asp?ba=(2.13)0(.)0.......&co=( 0.15)4(0. 1

15 http://www.google.com/search? q=healh+insurance&sourceid= mozilla- 1

16 http://members.msn.com/?mpp= 4263~3AAAApAAAGVn7*ot*Wtf8WSeUF 1

17 http:// search2.cometsystems.com/search.php?qry=roberts+ insurance+broker+inc.&g 1

18 http://google.yahoo.com/bin/ query?p=partial+disability+ insurance&b=10 1

19 http://www.ocnow.com/shared/ mod_perl/search/unified_search 1

20 http://directory.google.com/ Top/Business/Insurance/ Agents_and_Marketers/Health/ United_States/California/ 1

21 http://deeroberts.com/cgi-bin/ formmail.pl 1

22 http://www.ocnow.com/shared/ mod_perl/looksmart/looksmart/ esna176954/esna176944/esna176970/ esna177086/ 1

23 http://www.google.com/search? hl=en&lr=&ie=ISO-8859-1&q=" Blue+Shi 1

24 http://google.yahoo.com/bin/ query?p=HEALH+INSURANCE&hc=0&hs= 0 1

25 http://www.google.com/search? hl=en&lr=&ie=UTF-8&oe=UTF-8&q= rober 1

26 http://google.yahoo.com/bin/ query?p=mortage+disability+ insurance&hc=0 1

27 http://google.yahoo.com/bin/ query?p=;ong+term+health+ insurance&name=S 1

28 http://www.google.com/search? hl=en&ie=UTF-8&oe=UTF8&q=healh+ insu 1

29 http://www.altavista.com/ sites/search/web?q=california+ health+insurance+broke 1

30 http://google.yahoo.com/bin/ query?p="Physicians+desk+ref"& hc=0&hs=0 1

Subtotal for the Referrers Above 379

Total for the Log File 379

Top Referring URLs - Help Card

URL - The full URL for the specific referring site being analyzed.

Visits - Number of visitors referred from the specified URL.

You can use this information to determine the sites that provide the most referrals to your site. This can help when considering the most effective ways to attract visitors.

Top Search Engines Help

The first table identifies which search engines referred visitors to your site most often. Totals in this table represent the number of searches, whether they contain one or several keywords.

The second table identifies the main keywords for each search engine.

Top Search Engines

Engines Searches % of Total

1 Google 8 44.44%

2 Yahoo 7 38.88%

3 Microsoft Network 2 11.11%

4 AltaVista 1 5.55%

Total of Searches for the Engines Above 18 100.00%

Total of Searches for the Log File 18 100%

Top Search Engines with Search Phrases Detail

Engines Phrases Phrases Found % of Total

Yahoo healh insurance 3 16.66%

mortage disability insurance 1 5.55%

"physicians desk ref" 1 5.55%

;ong term health insurance 1 5.55%

partial disability insurance 1 5.55%

Google healh insurance 3 16.66%

dee roberts 1 5.55%

"inadequate life insurance" 1 5.55%

"blue shield of california" application pdf 1 5.55%

mature dee 1 5.55%

roberts insurance 1 5.55%

Microsoft Network independent insurance california 1 5.55%

california insurance carriers 1 5.55%

AltaVista california health insurance broker 1 5.55%

Top Search Engines with Keywords Detail

Engines Keywords Keywords Found % of Total

Google insurance 5 27.77%

healh 3 16.66%

roberts 2 11.11%

dee 2 11.11%

blue 1 5.55%

shield 1 5.55%

of 1 5.55%

mature 1 5.55%

california 1 5.55%

application 1 5.55%

inadequate 1 5.55%

pdf 1 5.55%

life 1 5.55%

Yahoo insurance 6 33.33%

healh 3 16.66%

disability 2 11.11%

physicians 1 5.55%

mortage 1 5.55%

desk 1 5.55%

ref 1 5.55%

term 1 5.55%

;ong 1 5.55%

health 1 5.55%

partial 1 5.55%

Microsoft Network california 2 11.11%

insurance 2 11.11%

independent 1 5.55%

carriers 1 5.55%

AltaVista health 1 5.55%

broker 1 5.55%

california 1 5.55%

insurance 1 5.55%

Top Search Engines - Help Card

FIRST TABLE

Engines - Specific search engine being analyzed.

Searches - Number of visitors referred to your site from the specified search engine.

% - Percentage of visitors referred from search engines who were referred by the search engine specified.

SECOND TABLE

Engines - Specific search engine being analyzed in conjunction with the keyword in the adjacent column.

Keywords - The keyword being analyzed in conjunction with the search engine in the adjacent column. A keyword is a single word entered into a search engine.

Keywords Found - Number of visitors referred to your site from the specified search engine who used the specified keyword in their search.

Phrases - The phrase being analyzed in conjunction with the search engine in the adjacent column. A phrase is the entire text string entered into a search engine. It can be made up of one or more keywords.

Phrases Found - Number of visitors referred to your site from the specified search engine who used the specified phrase in their search.

Referrals - Number of visitors referred to your site from the specified search engine who used the specified keywords in their search.

% - Percentage of visitors referred from search engines who used the specified search engine and keyword or phrase.

This information can give you an idea how your meta-tags are performing with each search engine.

Top Search Phrases Help

The first table identifies search phrases which led the most visitors to your site, regardless of the search engine they used. The second table identifies, for each phrase, which search engines led visitors to the site.

Top Search Phrases

Phrases Phrases found % of Total

1 healh insurance 6 33.33%

2 dee roberts 1 5.55%

3 "blue shield of california" application pdf 1 5.55%

4 mortage disability insurance 1 5.55%

5 partial disability insurance 1 5.55%

6 california insurance carriers 1 5.55%

7 roberts insurance 1 5.55%

8 "physicians desk ref" 1 5.55%

9 california health insurance broker 1 5.55%

10 mature dee 1 5.55%

11 ;ong term health insurance 1 5.55%

12 independent insurance california 1 5.55%

13 "inadequate life insurance" 1 5.55%

Total Found for the Phrases Above 18 100.00%

Total of Phrases Found in the Log File 18 100%

Top Search Phrases with Engines Detail

Phrases Engines Searches % of Total

healh insurance Google 3 16.66%

Yahoo 3 16.66%

dee roberts Google 1 5.55%

"blue shield of california" application pdf Google 1 5.55%

mortage disability insurance Yahoo 1 5.55%

partial disability insurance Yahoo 1 5.55%

california insurance carriers Microsoft Network 1 5.55%

roberts insurance Google 1 5.55%

"physicians desk ref" Yahoo 1 5.55%

california health insurance broker AltaVista 1 5.55%

mature dee Google 1 5.55%

;ong term health insurance Yahoo 1 5.55%

independent insurance california Microsoft Network 1 5.55%

"inadequate life insurance" Google 1 5.55%

Top Search Phrases - Help Card

FIRST TABLE

Phrases - The specific search phrases being analyzed. A search phrase is the entire text string entered into a search engine. It can be made up of one or more keywords.

Phrases Found - Number of visitors referred to your site who used the specified search phrase, regardless of the search engine they used.

% - Percentage of referred visitors who used the specified search phrase.

SECOND TABLE

Engines - Specific search engine being analyzed in conjunction with the phrase in the adjacent column.

Phrases - The phrase being analyzed in conjunction with the search engine in the adjacent column. A search phrase is the entire text string entered into a search engine. It can be made up of one or more keywords.

Searches - Number of visitors referred to your site from the specified search engine who used the specified phrase in their search.

% - Percentage of visitors referred from search engines who used the specified search engine and phrase.

How are people getting to your site? Use these tables to find out if your visitors are using the search phrases you expect. Do you need to use different keywords in page titles to make it easier for people to find your site with search engines?

Top Search Keywords Help

The first table identifies keywords which led the most visitors to the site (regardless of the search engine). The second table identifies, for each keyword, which search engines led visitors to the site.

Top Search Keywords

Keywords Keywords found % of Total

1 insurance 14 28.00%

2 healh 6 12.00%

3 california 4 8.00%

4 dee 2 4.00%

5 roberts 2 4.00%

6 health 2 4.00%

7 disability 2 4.00%

8 shield 1 2.00%

9 of 1 2.00%

10 application 1 2.00%

11 term 1 2.00%

12 pdf 1 2.00%

13 mature 1 2.00%

14 blue 1 2.00%

15 carriers 1 2.00%

16 inadequate 1 2.00%

17 ;ong 1 2.00%

18 independent 1 2.00%

19 life 1 2.00%

20 partial 1 2.00%

Total Found for the Keywords Above 45 90.00%

Total of Keywords Found in the Log File 50 100%

Top Search Keywords with Engines Detail

Keywords Engines Searches % of Total

insurance Yahoo 6 12.00%

Google 5 10.00%

Microsoft Network 2 4.00%

AltaVista 1 2.00%

healh Google 3 6.00%

Yahoo 3 6.00%

california Microsoft Network 2 4.00%

Google 1 2.00%

AltaVista 1 2.00%

dee Google 2 4.00%

roberts Google 2 4.00%

health Yahoo 1 2.00%

AltaVista 1 2.00%

disability Yahoo 2 4.00%

shield Google 1 2.00%

of Google 1 2.00%

application Google 1 2.00%

term Yahoo 1 2.00%

pdf Google 1 2.00%

mature Google 1 2.00%

blue Google 1 2.00%

carriers Microsoft Network 1 2.00%

inadequate Google 1 2.00%

;ong Yahoo 1 2.00%

independent Microsoft Network 1 2.00%

life Google 1 2.00%

partial Yahoo 1 2.00%

Top Search Keywords - Help Card

FIRST TABLE

Keywords - Specific keywords being analyzed. A keyword is a single word entered into a search engine.

Keywords Found - Number of visitors referred to your site with the specified keyword.

% - Percentage of visitors referred to your site with keywords who were referred by the keyword specified.

SECOND TABLE

Engines - Specific search engine being analyzed in conjunction with the keyword in the adjacent column.

Keywords - The keyword being analyzed in conjunction with the search engine in the adjacent column. A keyword is a single word entered into a search engine.

Searches - Number of visitors referred to your site from the specified search engine who used the specified keyword in their search.

% - Percentage of visitors referred from search engines who used the specified search engine and keyword.

At the most basic level, this section tells you which search engines are being used most frequently to find your site. You also may find that some search engines are referring visitors to your site with the keywords you expect and that other search engines are not.

Top Browsers Help

This page identifies the most popular browsers used by visitors to your site. This information will only be displayed if your server is logging the browser/platform information.

Top Browsers

Browser Hits % of Total Hits Visits

1 Others 302 11.80% 71

2 Microsoft Internet Explorer 2,039 79.71% 68

3 Netscape Compatible 123 4.80% 36

4 Netscape Navigator 94 3.67% 4

Total For Browsers Above 2,558 100.00% 179

Top Browsers - Help Card

Browser - Identifies each browser used by visitors.

Hits - Number of hits from the specified browser. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Visits - Number of times a visitor with the specified browser came to your site. Every visit by each individual visitor is counted. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total hits by visitors using the specified browser.

Browser data can help you determine how to configure your site for optimal viewing.

Note: Any hits identified as originating from a spider (an automated program that searches the Internet) are not counted in this table.

Netscape Browsers Help

This page gives you a breakdown of the various versions of Netscape used by visitors to your site.

Netscape Browsers

Browser Hits % of Total Hits Visits

1 Netscape 8.0 2 2.12% 2

2 Netscape 6.2 91 96.80% 1

3 Netscape 4.08 1 1.06% 1

Total For Browsers Above 94 100.00% 4

Netscape Browsers - Help Card

Browser - Specific version of Netscape being analyzed.

Hits - Number of hits by visitors with the specified version of Netscape. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Visits - Number of visits by visitors with the specified version of Netscape. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of hits from visitors with the specified version of Netscape.

This determines which percentage of visitors use newer browser versions and whether version-specific features (such as Java Scripts) should be implemented on your site.

Microsoft Explorer Browsers Help

This page gives you a breakdown of the various versions of Microsoft Internet Explorer used by visitors to your site.

Microsoft Explorer Browsers

Browser Hits % of Total Hits Visits

1 Explorer 6.0 1,032 50.61% 27

2 Explorer 5.0 248 12.16% 18

3 Explorer 5.5 676 33.15% 16

4 Explorer 5.01 54 2.64% 4

5 Explorer 3.02 1 0.04% 1

6 Explorer 5.13 27 1.32% 1

7 Explorer 4.0 1 0.04% 1

Total For Browsers Above 2,039 100.00% 68

Microsoft Explorer Browsers - Help Card

Browser - Specific version of Microsoft Internet Explorer being analyzed.

Hits - Number of hits by visitors with the specified version of Microsoft Internet Explorer. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Visits - Number of visits by visitors with the specified version of Microsoft Internet Explorer. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of hits from visitors with the specified version of Microsoft Internet Explorer.

This determines which percentage of visitors use newer browser versions and whether version-specific features (such as Java Scripts) should be implemented on your site.

Visiting Spiders Help

This page identifies all robots, spiders, crawlers and search services (i.e. Alta Vista, Lycos, and Excite) visiting your site.

Visiting Spiders

Spider Hits % of Total Hits Visits

1 Googlebot 80 19.80% 63

2 Mozilla/5.0 (Slurp/cat; slurp@inktomi.com; http://www.inktomi.com/slurp.html) 36 8.91% 34

3 Scooter-3.2.EX 45 11.13% 25

4 FAST-WebCrawler 17 4.20% 17

5 Openfind data gatherer, Openbot 15 3.71% 15

6 Mozilla/5.0 (Slurp/si; slurp@inktomi.com; http://www.inktomi.com/slurp.html) 11 2.72% 11

7 Mozilla/3.0 (Slurp/si; slurp@inktomi.com; http://www.inktomi.com/slurp.html) 20 4.95% 10

8 ah-ha.com crawler (crawler@ah-ha.com) 9 2.22% 7

9 Lycos_Spider_(modspider) 6 1.48% 2

10 Szukacz 4 0.99% 2

11 Steeler 2 0.49% 1

12 NationalDirectory-WebSpider 2 0.49% 1

13 Linkbot 3.0 1 0.24% 1

14 NetResearchServer 2 0.49% 1

15 Mozilla/3.x (Linkbot) 1 0.24% 1

16 Scooter-3.2.BT 2 0.49% 1

17 Mozilla/3.0 (compatible; Fluffy the spider; http://www.searchhippo.com/; info@searchhippo.com) 1 0.24% 1

18 WebTrends 150 37.12% 0

Total For Spiders Above 404 100.00% 193

Visiting Spiders - Help Card

Hits - Number of times the specified spider hit your site. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Spider - An automated program which searches the Internet.

Visits - Number of times the specified spider visited your site.

% - Percentage of total spider hits by the specified spider.

This information is important for a Webmaster trying to block spiders that tax the server. It also tells you what kind of automated attention you have attracted to your site.

Top Platforms Help

This page identifies the operating systems most used by the visitors to the site. This information will only be displayed if your server is logging the browser/platform information.

Top Platforms

Platform Hits % of Total Hits Visits

1 Others 683 23.05% 303

2 Windows 98 457 15.42% 17

3 Windows 2000 514 17.35% 16

4 Windows NT 720 24.30% 14

5 Windows ME 201 6.78% 9

6 Windows 95 146 4.92% 5

7 Macintosh PowerPC 157 5.30% 4

8 Windows XP 84 2.83% 4

Total For Platforms Above 2,962 100.00% 372

Top Platforms - Help Card

Hits - Number of hits by visitors using the specified platform. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Platform - The specified platform being analyzed. "Platform" refers to the operating system.

Visits - Number of visits by people using the specified platform. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of hits by visitors using the specified platform.

This information is useful when determining what content to include on your Web site.

Glossary

Glossary

Authentication Technique that limits access to Internet or intranet resources to those visitors who identify themselves by entering a username and password.

Average Time to Serve Documents Average amount of time it took to serve each document during the specified time interval. The time to serve spans from the time your server gets a page request until it transmits all the data.

Average Time to Serve Dynamic Pages and Forms Average amount of time it took to serve each dynamic page or form during the specified time interval. The time to serve spans from the time your server gets a page request until it transmits all the data.

Bandwidth Measure (in kilobytes of data transferred) of the traffic on a site.

Browser A program used to locate and view Web pages. These include Netscape, Mosaic, Microsoft Internet Explorer, and others.

Client The browser used by a visitor to a Web site.

Client Errors An error occurring due to an invalid request by the visitor's browser. Client errors are in the 400-range. See the "Return Code" glossary entry for more information.

Company Database The database installed and used by WebTrends to look up the company name, city, state, and country corresponding to a specific domain name.

Cookies Files containing information about Web site visitors. This information can include the visitor's username, preferences, etc. The information is provided by visitors during their first visit to a Web site. The server records this information in a text file and stores it on the visitor's hard drive. At the beginning of later visits, the server looks for a cookie and configures itself based on the information provided.

Documents Pages that were defined as "documents" in Options. Typically, pages are defined as a document if the content is static, such as complete HTML pages. However, you can define dynamic pages and forms as documents if you choose.

Domain Name The text name corresponding to the numeric IP address of a computer on the Internet. For example, www.webtrends.com is a domain name.

Domain Name Lookup The process of converting a numeric IP address into a text name (for example, 204.245.240.194 is converted to www.webtrends.com).

Dynamic Pages and Forms Pages that are generated dynamically based on values selected by a visitor. They are generated with variables, and do not exist anywhere in a static, predictable form. WebTrends counts any file with an HTTP Post command or a Get command with a "?" as a dynamic page/form.

Entry File The first file the visitor downloaded when entering your Web site.

Entry Page The first page a visitor viewed when entering your Web site. If a visit consists only of hits to non-page files, that visit has no entry page. This can cause the total number of entry pages to be less than the total number of visits.

Exit Page The last page a visitor viewed before leaving your Web site. If a visit consists only of hits to non-page files, that visit has no exit page. This can cause the total number of exit pages to be less than the total number of visits.

File Type Identifies types of files by their file extension. For example, a file named graphic.gif is identified as type 'gif.'

Filters A means of narrowing the scope of a report by specifying ranges or types of data to include or exclude.

Forms Scripted pages which pass variables back to the server. These pages are used to gather information from visitors. WebTrends counts any file with an HTTP Post command as a form.

HTML Hypertext Markup Language. It is the programming language for static Web pages. It usually includes hypertext links between related objects and documents.

HTTP Hypertext Transfer Protocol. It is a standard method of transferring data between a Web server and a Web browser.

Hit A single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.

Home Page The main or introductory page of a Web site. The home page provides visitors with an overview and links to the rest of the site. It often contains or links to a table of contents.

Home Page URL The URL for the home page of the site analyzed in the report.

IP Address Internet Protocol Address. It is a series of four one- to three-digit numbers separated by periods. It is used to identify a computer connected to the Internet. For example, 212.6.125.76 is an IP address.

Log File A file created by a Web or proxy server which contains information about the server's activity.

Median Visit Length Median of non-zero length visits in the log. Half the visit lengths are longer than the median, and half are shorter. This number is often closer to the "typical" visit length than the average visit length. Numbers that are wildly atypical can skew the average, but will not skew the median so much.

Page Any document, dynamic page, or form. Documents are user-defined in Options, but typically include all static content, such as complete html pages. Dynamic pages are created with variables and do not exist anywhere in a static form. Forms are scripted pages which get information from a visitor and pass it back to the server.

Path Through Site The sequence of pages a visitor views, from the entry page to the exit page.

Paths from Start With the exception of the starting page, the path a visitor takes to a destination or exit page.

Platform Refers to the operating system, such as Linux or Windows 98.

Protocol An established method of transmitting data from one computer to another.

Referrer URL of a Web page that refers visitors to your site.

Return Code The return status of the request which specifies whether the transfer was successful and why.
Possible "Success" codes are:
200 = Success: OK
201 = Success: Created
202 = Success: Accepted
203 = Success: Partial Information
204 = Success: No Response
300 = Success: Redirected
301 = Success: Moved
302 = Success: Found
303 = Success: New Method
304 = Success: Not Modified

Possible "Failed" codes are:
400 = Failed: Bad Request
401 = Failed: Unauthorized
402 = Failed: Payment Required
403 = Failed: Forbidden
404 = Failed: Not Found
500 = Failed: Internal Error
501 = Failed: Not Implemented
502 = Failed: Overloaded Temporarily
503 = Failed: Gateway Timeout

Returning Visitors Visitors who already had a cookie from your site before they visited.

Server A computer that hosts information available to anyone accessing the Internet or an internal intranet.

Server Error An error occurring on the server. Web server errors have codes in the 500 range.

Single Access Page A page on your Web site that visitors open, then exit from, without viewing any other page. To qualify the visit must be to a page with a valid document type. If the visit is to a document with a different type (such as a graphic or sound file), the file does not count as a single access page, and the visit is not included in the total. Such visits are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a visit may have a single hit to a non-document type file, and will not be counted in the percentage calculations.

Spider An automated program which searches the internet.

Suffix (Domain Name) See Top-Level Domain.

Time Interval A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Top-Level Domain The suffix of a domain name is the top-level domain. A top-level domain is generic (.com, edu, .museum, .name, etc) or a country code (.uk, .de, .jp, .us, etc.). The top-level domain can be used to identify the type of web site. The following is a partial list of how this report categorizes top-level domains:

ARPANET: .arpa

Commercial: .com .co .com.[country code] .co.[country code] .firm.co .firm.ve .ltd.uk

Education: .edu .edu.[country-code] .ed.[country code] .ac.[country code] .school.[country code] .k12.[country code] .re.kr .sch.uk .edunet.tn

International: .int .int.co .int.ve .intl.tn

Government: .gov .gov.[country code] .gove.[country code] .go.[country code]

Military: .mil .mil.[country code]

Network: .net .ad.jp .ne.kr .net.[country code]

Organization: .org .or .org.[country code] .or.[country code]

URL Uniform Resource Locator. It is a means of identifying an exact location on the Internet. For example, http://www.webtrends.com/html/info/default.htm is the URL which defines the location of the page Default.htm in the /html/info/ directory on the NetIQ Corporation Web site. As the previous example shows, a URL is comprised of four parts: Protocol Type (HTTP), Machine Name (webtrends.com), Directory Path (/html/info/), and File Name (default.htm).

Unique Visitors Individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit.

Visit All the activity of one visitor to a Web site. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit ended. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes, but can be changed in Options.

Visit Duration (Minutes) Number of minutes your Web site was viewed by a visitor.

Visitor-Minutes Total number of minutes your site was viewed by all visitors during the specified report period.

[NetIQ Corporation]
This report was generated by Log Analyzer v7.0b (Build 1452)

WebTrends is a registered trademark of NetIQ Corporation.
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